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I posted not too long ago saluting Robert Scoble for his public stance regarding Microsoft’s support of anti-discrimination legislation .. and I would do so again regarding his inital blog posts about the issue elaborated below.
But I’m increasingly of the opinion that he has gotten himself all wrapped up in his super-hero cape.
Dave Rogers of the Groundhog Day has evidently been conversing with Scoble on the issue, and pressing him to clarify his stance and actions. He’s written a good post about his and Scoble’s interaction, and his conclusions drawn from the exchange of questions and responses.
Organizational dynamics is part of the core background and experience I possess - my authority, if you will, and specifically I have done training and consulting in harassment and discrimination-in-employment policy, the complaint and investigation procedures, and so on. I worked for three years for Canada’s equivalent of the EEOC, giving managers training in harassment and employment discrimination, and for 15 years as an compensation, organizational change and development consultant (and eventually people strategy) for one of the big-dog consulting companies .. so I’ve managed many related projects, offering guidance and expertise).
Dave Rogers picked up on the thing that I too found myself wondering about .. what Scoble is suggesting he’ll do with his blog is essentially the same thing that all sorts of people have always worried about re: harassment claims and accusations of discrimination-in-the-workplace.
Many many managers have legitimately worried that someone with a grudge can just pick up and accuse them of harassment (and sometimes this has happened). And in no way does this impinge upon the legitimate issue wherein many people are in fact harassed by people above them in hierarchies, in many workplaces in North America, western Europe and around the world. That’s exactly why many companies have well-honed policies in such matters .. and all should have, imo.
It is NOT appropriate for Scoble to play cop, prosecutor, judge and jury all by his lonesome (especially in public) any times he thinks he sees or has heard of someone sneezing the wrong way, and methinks that he has let blogging and himself go to his head (while I do agree that blogging and hyperlinks can and do subvert hierarchy .. and I believe I am value-neutral about hierarchy, but against stupid and strata-defined positional hierarchy that abuses that status).
That said, I do think he initially blogged appropriately re: Microsoft’s initial public-relations problems and their (probably) inappropriate withdrawal of support for that contentious legislation, calling them on it .. but it was by then a public issue. I think he did the right thing initially. Thereafter, he got wound up in his super-hero cape.
There clearly is a role for HR departments and policies, as well as effective and honest leadership, and fundamentally appropriate management education and coaching.
Blogging inside companies, and to some degree external-facing, will come to be part of the ambit of these professionals, and none too soon. The dynamics of corporate blogging resemble very closely the issues found at the core of the disciplines of organizational development and internal corporate communication (not to mention knowledge management and organizational learning).
In my opinion, corporations should have become more intelligent and less manipulative of the human component of their operations some time ago.
I’m guessing (well, actually betting given the coming generations of digital natives) that blogging will hasten this need.

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May 9, 2005 at 7:21 am
Anonymous
Good and interesting post. Forgive a quibble over your statement: “It is NOT appropriate for Scoble to play cop, prosecutor, judge and jury all by his lonesome”
I think the point is he will never be “by his lonesome”. Whatever role(s) he plays will be played out in the context of lots of other folks watching, and listening, and commenting, and challenging. As you have done…
May 9, 2005 at 9:38 am
Anonymous
Extremely good point, Johnnie. He is of course playing out his (and others) work life in front of thousands and potentially millions.
And .. if he were to “go ballistic” on some manager .. would he do it with a private conversation first, or immediately out in public, on the blog ? I’m not sure he … or we … know .. but he probably would not name them, I’m guessing.
May 11, 2005 at 11:27 pm
Anonymous
Robert seems to put his foot in his mouth fairly often, but when he is called on it, he usually admits his mistake, or at least calmly explains his position more clearly. As long as he keeps doing this, I’ll keep reading him and will continue to put up with his occasional -over-zealous behaviour.
Scoble is just this guy, you know…
May 11, 2005 at 11:39 pm
Anonymous
Yes, i agree, Stephen. I don’t believe I was too harsh, and i agree that Robert is actually quite good at listening and acknowledging othher points of view and working at incorporating those into his.
I find myself feeling for him, because sometimes it must feel to him as if he’s being brushed by the edges of various tornadoes .. so many issues, such a high-profile company and a range of huge expectations placed on him.
He is just a guy, as am I and as are all us guys … and girls, tho’ they’re not guys of course (he’s caught flack for that issue, as well, as you may know
I respect him, and i read his blog and I imagine I will continue .. I think that with this particular issue, he got a bit caught up in very well-meaning and well-intentioned enthusiasm for doing the right thing.