Too Late, Waste OF Time ?

Via the NY Times …

My opinion is fully conveyed by the headline of this post.  No doubt Microsoft believes it sees clearly the future of DRM, and will be building in what they believe is appropriate for the partnerships they will seek.

I’m probably wrong.  What else is new ? 

Microsoft Confirms That It Is Developing a Competitor to the iPod

Published: July 22, 2006
By Bloomberg News

The Microsoft Corporation confirmed yesterday that it was developing a portable music player to compete with the iPod from Apple Computer for a share of the $4 billion market for portable entertainment devices.

The first products are to go on sale this year and are being developed under the code name Zune, the general manager, Chris Stephenson, said yesterday in an e-mailed statement. Part of the project is a service that will compete with Apple’s iTunes.

Microsoft is abandoning a strategy of relying on partners to produce devices with its Windows software to compete with iPod. They so far have failed to dent Apple’s 77 percent share of the market in the United States for digital music players, according to the market researcher NPD Group Inc. Even with its own product, Microsoft has an uphill climb

Tags: Microsoft, Apple, iPod, Zune

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